39% Of Buyers Are Boomers?


Last year, in 2022, something interesting happened in the real estate world. It turns out that 39% of all buyers were Boomers. Boomers are people who were born between 1946 and 1964. This means that a lot of people who are now grandparents are buying houses! Let’s break down what this means and what happened step by step.

Why Are Boomers Buying Houses?

Moving from Another Area

Many Boomers are moving from one place to another. They might want to live in a different state or city for various reasons, such as better weather, being closer to family, or just wanting a change of scenery.


Another reason Boomers are buying houses is that they want to downsize. Downsizing means moving to a smaller home. As people get older, they often find that they don’t need as much space as they did when they had kids living at home. A smaller house can be easier to take care of and less expensive.

Building Relationships and Referrals

Making Connections

If you build relationships with these Boomers, you might be able to help them with their move. For example, if you know a good real estate agent, you can refer the Boomer to that agent. Referring means telling the Boomer about the agent so they can get help finding a new home.

Referral Fees

When you refer someone to a real estate agent, you might earn a referral fee. This is a small amount of money that the agent gives you to thank you for sending them a new client. It’s a win-win situation because the Boomer gets help finding a home, the agent gets a new client, and you get a fee.

Special Financing Programs

Helpful Financial Options

When Boomers are looking to buy a home, there are special financing programs that can help them. Financing means figuring out how to pay for the house. These programs might offer lower interest rates or better loan terms, making it easier for Boomers to buy a home.

Example: Anne Arundel

For example, if a Boomer is looking to buy a single-story home in Anne Arundel, they might find special programs that can help them with the purchase. These programs can make buying a home more affordable and less stressful.

Avoiding Fake Information

Be Careful with Keywords

When you’re talking to Boomers about buying a home, it’s important to use the right words. Keywords are specific words or phrases that people use when they are looking for something. But you have to be careful because some keywords can be misleading or fake.

Real Keywords Matter

The real keywords related to Boomers buying homes aren’t always about downsizing. This means you should focus on what Boomers really need and want, not just on the idea of getting a smaller house. Understanding this can help you give better advice and build stronger relationships.


In 2022, 39% of home buyers were Boomers, and this trend brings many opportunities. By understanding why Boomers are moving, building good relationships, offering helpful financing options, and using the right keywords, you can help Boomers find the perfect home and maybe even earn a referral fee. Remember, it’s all about making connections and providing the best support you can.

Call to Action

If you know someone who might be thinking about moving or downsizing, share this information with them! And if you’re thinking about becoming a real estate agent or are already one, consider focusing on helping Boomers—they need your expertise and support!

If You Liked This, You Might Really Like Our FREE Daily Morning Newsletter CLICK HERE For Details...