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Mortgage & Marketing Monday | Wake Up Real Estate Show 2/5/24

Welcome and Introduction

Welcome to another episode of “Wake Up Real Estate – Mortgage & Marketing Monday”! The show kicks off with a cheerful greeting and a reminder for everyone to start their week on a high note. The hosts ask viewers to like, comment, subscribe, and share the video to help spread the word.

Starting with Some Motivation

Ryan jumps in to offer some motivation. He shares a simple yet profound thought: “You are what you do, not what you say you will do.” He emphasizes that actions matter more than intentions. If you’re trying to grow or nurture your database, that’s a sign you’re on the right track. Otherwise, it might be time to rethink your actions.

The Impact of the Jobs Report on Mortgage Rates

The discussion shifts to a recent jobs report that stirred the market, suggesting that a decrease in interest rates might not be as imminent as hoped. The hosts discuss the current mortgage rates, noting that while rates have spiked, they remain lower than previous highs. They touch on the unpredictability of the Federal Reserve’s decisions, especially in an election year, and the potential effects on the economy.

Advice for Home Buyers and Real Estate Strategy

Amid these uncertainties, the hosts advise potential homebuyers to act rather than wait for further rate drops. They argue that while the purchase price is fixed, mortgage rates can be renegotiated, making it wiser to buy sooner rather than later when prices might rise due to low inventory and other economic factors.

Engaging with Potential Clients

The conversation turns to practical tips for real estate professionals. They discuss how to engage with pre-approved buyers, suggesting that agents check if their clients have received a raise or tax return, which could affect their purchasing power. This approach not only helps in adjusting client expectations but also provides content ideas for social media and newsletters to engage the audience.

Utilizing Social Media for Real Estate Marketing

The show highlights the importance of using social media effectively. The hosts discuss how agents can use platforms to remind clients of their presence in the industry and attract new ones. They share insights on how boosted posts can significantly increase engagement and reach.

Round-Up and Call to Action

The episode wraps up with reminders for upcoming events like “Texting in Traffic Tuesday” and a deep dive mortgage session. They encourage viewers to stay engaged, ask questions, and continue to participate in the community.

Remember to tune in for more insights and tips on navigating the real estate market! Keep engaging, asking questions, and sharing your experiences with us!



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